Iowa to Anywhere
Project7 Design helped design and launch the branding for the FlyDSM campaign, a vibrant new personality for the Des Moines International Airport. The FlyDSM campaign was created to elevate the existing airport brand to attract new airlines as well as travelers. The FlyDSM look and feel is now incorporated into all of the airportʼs advertising and much of its on-site signage.
Our team also worked with the Airport on its Forward Together campaign during the COVID-19 pandemic. We designed door signs, safety cards, pole banners, and many other signs placed throughout the airport terminals, baggage claim, and security checkpoints.
As travel begins to return to pre-pandemic levels, p7 is working with the Airport on new initiatives, including a fun white board announcing new nonstop flight destinations, and more. We are so proud to be a part of these campaigns to get people excited about traveling to and from Des Moines!
Project7 Design brought our vision for a more energetic and colorful branding campaign to life. They provided a space for open discussion, brainstorming and collaboration to ensure our project goals were met. Through our work with Project7, we have been able to establish a personality for our brand that is cohesive and connected in all that we do.
– Kayla Kovarna, Communications, Marketing and Business Development Manager